01
Hibu wins on
National scale, dedicated AM model, software platform, ability to handle multi-location accounts at scale.
Heist vs Competitors
Heist Marketing vs Hibu.
Hibu is a solid national agency. Heist is a small in-house team. Two different bets for two different kinds of contractor. Here's the honest split.
02
Heist wins on
Direct line to the owner, no long-term contracts, full ownership of every asset, faster decisions, deeper customization.
03
Pick by
Hibu if you want consistent floor delivery + the comfort of a big-name vendor. Heist if you want a real partner who picks up the phone.
Hibu
Heist
12-month contracts standard
Month-to-month, 30-day notice
Dedicated account manager + ticket queue
Direct line to Craig — same day
Website on Hibu hosting
Website on YOUR hosting
Software platform you rent
Heist Labs in YOUR account
Multi-location franchise scale
Single-shop to mid-market focus
The honest take
Hibu is one of the better-known contractor marketing agencies for a reason — they deliver a consistent floor. If you want a national brand on the engagement letter and you don't mind a 12-month contract, they're a defensible pick.
Heist is the opposite trade-off. Small team. No contracts. You own everything. Craig answers the phone. We win on depth + speed + ownership; Hibu wins on scale + brand recognition.
The Heist Way
Ready to plant your flag?
15-minute call. No pitch deck. No pressure.